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“Polliwood”-The New Battleground for Politics in India
February 24, 2019While the Indian Film Industry has begun blowing the political propaganda technically out of proportion, it’s not something new at all. The first such attempt of making Bollywood a political battleground dates back to 1975 and 1977, when “Kissa Kursi Ka” (Story of the chair) and “Aandhi” (Storm) were made.
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Rationality, Consumer Behaviour and Business Models
February 22, 2019Behavioural Economics, in fact, dictates that we might not be as rational as we think we are. There are a lot of factors that influence our behavior and traditional economic theory does not always suffice for the explanations.
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THE UNENDING MYTH – The two areas of development the Nation is getting all wrong for decades
February 17, 2019As the Incumbent Government approaches towards the end of its one full term, here are the two deep cracks they should look out for and ensure healing at the earliest. The first plunge we take on is to show how wrong our Nation has been since decades with the sentiments of the masses regarding Electricity. […]
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